Payments & Booking for Estheticians

Estheticians sell facial series, retail skincare and memberships, and need intake and consent forms before treatments like peels.

How these solutions fit estheticians & skincare studios

See what each option adds to the way your business takes and tracks payments.

Square Appointments

For estheticians & skincare studios: Schedule lash fills, brow treatments and skincare appointments, collect appointment payments and keep staff calendars aligned. Square Appointments puts online booking, reminders and payments in one calendar. Automated intake and consent forms go out with the booking confirmation, and packages redeem at checkout. Roots Payments, an independent Square Reseller, configures your services, staff, policies and booking site so it works from the first appointment.
  • Build your service menu with durations, processing time, prices and staff assignments
  • Configure deposit, cancellation and no-show policies that match how you actually operate
  • Connect booking to your website, Instagram and Google Business Profile
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Square Inventory

For estheticians & skincare studios: Track skincare, aftercare products and beauty accessories with item-level stock records and replenishment workflows. Square tracks retail stock across locations and channels and, on Premium, service cost tracking for back-bar product. Track retail skincare stock and back-bar product. Roots loads your catalog and sets low-stock alerts.
  • Load products, SKUs and costs
  • Set reorder points and low-stock alerts
  • A named Roots contact for training and ongoing support, nationwide and remote-first
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Square Online (websites)

For estheticians & skincare studios: Give customers an online storefront for lash, brow, skincare and tanning services, with ordering and fulfillment choices suited to your business. Square Online builds a free booking site or online store that syncs with your Square catalog. Sell skincare products online alongside the booking site. Roots sets up the pages, booking flow and product listings so clients can book and buy 24/7.
  • Design and build your site pages and booking flow
  • Load retail products, photos and descriptions
  • Connect your domain and set up basic on-page SEO
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Square Marketing

For estheticians & skincare studios: Build opt-in campaigns for lash, brow, skincare and tanning services, from new offerings to reminders for returning customers. Square Marketing sends one-time and automated email and text campaigns from your Square customer data. Common use for estheticians: rebooking reminders at four to six weeks. Roots builds the automations that matter: welcome, rebooking, lapsed-client and Google Review requests.
  • Segment your client list and build campaign automations
  • Write campaign templates in your brand voice
  • Set up Google Review requests and track results
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Square Loyalty

For estheticians & skincare studios: Create a rewards program around lash, brow, skincare and tanning services, with earning rules tied to how customers shop. Square Loyalty rewards visits, spend or specific services and runs automatically at checkout. Reward retail skincare purchases. Roots designs the reward structure and sets it up across your POS and booking site.
  • Design a reward structure that fits your visit frequency and margins
  • Configure promotions and bonus-point campaigns
  • Train staff to enroll clients at checkout
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Square Gift Cards

For estheticians & skincare studios: Offer gift cards redeemable toward lash, brow, skincare and tanning services and track purchased and redeemed balances. Square Gift Cards sells physical and eGift cards at the POS and online, and they never expire. Common use for estheticians: facial gift cards for holidays. Roots sets up designs, online sales and holiday promotions.
  • Set up gift card designs and online sales
  • Plan holiday and promotion calendars around gift card sales
  • A named Roots contact for training and ongoing support, nationwide and remote-first
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Recurring Billing

For estheticians & skincare studios: Schedule and manage payments for beauty memberships and maintenance packages, including renewals and customer account balances. Recurring billing runs memberships, tuition and rent automatically, with retries and card updates to reduce failed payments. Common use for estheticians: membership billing with retries on a merchant account. Roots sets it up with clear sign-up and cancellation terms.
  • Plan design and billing-date setup
  • Review of auto-renewal disclosures and cancellation flow
  • A named Roots contact for training and ongoing support, nationwide and remote-first
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Estheticians & Skincare Studios payment questions

Start with the workflows your business needs. Options on this page include Square Appointments for Estheticians, Square Inventory for Estheticians, Square Online for Estheticians. Roots helps compare the setup, software and processing requirements around how you operate.
Yes. Bring your current POS, checkout or billing tools and recent processing statements. We review bookings, memberships, service checkout and product sales, then plan the changes your estheticians & skincare studios business needs.
Request a quote for your business. The review covers your payment mix, locations, software, hardware recommendations and implementation work. Consultations and payment reviews are free.
Bring recent payment statements, the systems you use and a record of how a customer places an order, receives a service or pays a bill. Tell us which estheticians & skincare studios workflows need to improve so we can scope a practical setup.

Let’s set up payments for your estheticians & skincare studio business

Book a free 30-minute payment review to compare costs, address payment problems and plan your next steps.