Email and text marketing for tour operators

Send post-tour emails that ask for Google Reviews and promote the next season. Square Marketing sends email and text campaigns to your Square customer directory, including automated campaigns and review requests. Roots Payments, an independent Square Reseller, sets it up and supports it.
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Free 30-minute consultation. Review your setup, compare options and leave with clear next steps.

Payment solutions for tour operators

How each solution supports tour operators

See what each option adds to the way your business takes and tracks payments.

Square Integrations

For tour operators: Connect Square transaction data with the tools used to manage booking references, passenger counts and deposit balances, reducing repeated data entry. Connect Rezdy, Bookeo or Checkfront from the Square App Marketplace so online bookings and walk-up sales land in one place. The Square App Marketplace connects Square to booking, ticketing, accounting, scheduling and marketing apps so sales and customers stay in sync. Roots Payments, an independent Square Reseller, sets it up and supports it.
  • We pick apps that actually fit your workflow and test them
  • We map items, taxes and payouts so accounting ties out
  • We handle setup, data migration and staff training
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Square Online (websites)

For tour operators: Give customers an online storefront for tour bookings, travel deposits and activity tickets, with ordering and fulfillment choices suited to your business. Sell tours as Event items with date, time and meeting point on a Square Online site. Square Online builds a website or online store synced with your Square item library, including non-physical item types for event tickets, memberships and donations. Roots Payments, an independent Square Reseller, sets it up and supports it.
  • We build and configure your Square Online site and item types
  • We write confirmation emails with redemption details, since Square doesn't generate tickets automatically
  • We connect your domain, SEO settings and analytics
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Square Point of Sale

For tour operators: Bring tour bookings, travel deposits and activity tickets into a point-of-sale workflow, with reporting organized around booking references, passenger counts and deposit balances. Sell walk-up seats and merchandise at the meeting point. Square Point of Sale accepts tap, dip and swipe payments, including digital wallets, with an item library, customer profiles and sales reports in one app. Roots Payments, an independent Square Reseller, sets it up and supports it.
  • We build your item library, taxes, discounts and device settings before day one
  • We recommend Square hardware for each station and configure it (you buy it from Square)
  • We train your staff and stay on call as your named contact
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Square Gift Cards

For tour operators: Offer gift cards redeemable toward tour bookings, travel deposits and activity tickets and track purchased and redeemed balances. Sell tour gift cards for holidays and birthdays. Square Gift Cards lets you sell physical and digital gift cards in person and online; they don't expire and redeem like any other payment. Roots Payments, an independent Square Reseller, sets it up and supports it.
  • We set up designs, denominations and holiday promotions
  • We connect gift cards to your website and booking flow
  • Roots Payments is an independent Square Reseller, not Square.
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Square Marketing

For tour operators: Build opt-in campaigns for tour bookings, travel deposits and activity tickets, from new offerings to reminders for returning customers. Send post-tour emails that ask for Google Reviews and promote the next season. Square Marketing sends email and text campaigns to your Square customer directory, including automated campaigns and review requests. Roots Payments, an independent Square Reseller, sets it up and supports it.
  • We build segments from your Square customer data
  • We write your first seasonal and event campaigns
  • We make sure text messages follow opt-in rules

Tap to Pay on Phone

For tour operators: Take contactless payments for tour bookings, travel deposits and activity tickets on a supported phone while serving customers on the move. Let guides take walk-ups and tips on their phones. Tap to Pay turns a compatible iPhone or Android phone into a contactless card reader with no extra hardware.
  • We set up the app and staff logins
  • We train staff on contactless limits and receipts
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Gig Worker Payouts

For tour operators: Pay independent guides and tour operators from approved jobs or service records, with earnings and transfer status tracked together. Pay freelance guides per tour. Pay freelancers and contractors per job to their bank account or debit card, provided through our licensed banking and money-transmission partners.
  • We connect payouts to your scheduling or job data
  • We set up onboarding with our licensed partners
  • Roots Payments is not a bank or money transmitter
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Multi-Currency Payments

For tour operators: Collect tour bookings, travel deposits and activity tickets in the currencies your customers use and reconcile them against the original order or invoice. Let international visitors pay in their home currency. Show prices and charge in the customer's currency while you settle in U.S. dollars.
  • We review your international card mix
  • We set up currency display and receipts
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E-commerce Payments

For tour operators: Add online checkout for tour bookings, travel deposits and activity tickets, with order references carried through payment and fulfillment. Take direct bookings on your website to cut marketplace commissions. A hosted or embedded checkout takes bookings and orders on your own website with fraud screening and 3-D Secure.
  • We connect checkout to your site or booking engine
  • We tune fraud rules to cut false declines
  • We support launch and testing
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Chargeback Management

For tour operators: Organize evidence for disputed tour bookings, travel deposits and activity tickets, including customer authorizations, delivery details and service records. Roots coordinates chargeback-management services to help your business handle disputes and organize responses.
  • Discuss your business goals on a free consultation
  • Coordinate your provider introduction and setup
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High-Risk Merchant Account

For tour operators: Present your model for tour bookings, travel deposits and activity tickets to specialist processing partners, with product and fulfillment documentation prepared. Roots Payments places tour operators with acquiring banks and processors that knowingly underwrite tours, excursions, and packages, so the account is built to last instead of flagged after the first review. We work with virtually any legal business, subject to underwriting; pricing, limits, and terms depend on the acquirer's review. Reserves may apply, and any reserve is disclosed in your agreement before you sign.
  • Pre-underwriting review of your website, checkout, and documents (licenses, insurance, and cancellation policy)
  • Application packaged and submitted only to acquirers with appetite for your category
  • Plain-English walkthrough of pricing, reserve, and termination terms before you sign
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Mobile Payments

For tour operators: Collect payments for tour bookings, travel deposits and activity tickets away from a fixed counter, with transactions recorded against the sale or job. Tour operators often take payment away from a counter. Roots sets up mobile readers and tap-to-pay on phones, tied to a merchant account approved for your category, so field payments are not processed through an app whose terms exclude you.
  • Device selection and setup
  • Field staff training
  • Receipt and evidence templates for disputes
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Square Marketing questions

Questions tour operator operators ask about payments.
Square offers email and text-message campaigns. Roots helps organize the audience, campaign setup and customer-consent workflow.
Square supports scheduled and automated campaigns. We help plan the messages, audience and schedule around your business goals.
Bring your audience lists, customer consent records and campaign goals. Roots uses these details to plan the workflow for tour operators and prepare a clear setup scope.
See Square’s official pages for current software, hardware and processing prices. Request a quote for your Roots setup or custom project. Consultations and payment reviews are free.

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Book a free 30-minute review. We’ll map your setup, explain the options and work through clear next steps.
Talk to a tour operator payments specialistAll tour operators solutions